Do more in less time

The Pareto principle is a business concept discovered by an Italian economist named Vilfredo Pareto. He observed that 80% of the land in Italy was owned by 20% of the population. He then applied this concept to business and found that 20% of the effort led to 80% of the results. This principle can be used in many different areas of your life to help you be more productive. This blog post will discuss how to apply the Pareto principle to business and personal productivity!

How can the Pareto principle be applied in business?

The Pareto Principle can be applied in business to help prioritize tasks and achieve greater efficiency. In business, this means that 80% of sales are typically generated by 20% of customers. By focusing on these high-value customers, companies can increase sales and productivity. Similarly, businesses can use the Pareto Principle to identify which 20% of tasks generate 80% of results. By focusing on these key tasks, businesses can improve efficiency and achieve more remarkable results with less effort. While the Pareto Principle is not a perfect model, it provides a useful framework for business owners and managers to optimize their operations.

How to find your 20% and focus on making more of it

So how can you find your 20%? Start by taking a close look at your recent accomplishments. What did you do that contributed most to your success? Now ask yourself what you can do to replicate that success in the future. Once you have identified your 20%, commit to focus on it and give it your all. Remember, this is the key to achieving greatness in any area of life. So go out there and find your 20%. It just might change everything.

Examples of how businesses apply the Pareto principle

A company might use the 80/20 rule to identify its most important customers and then focus on providing them with the best possible service. Or, a business could use the principle to streamline its production process by identifying and eliminating the 20% of activities responsible for 80% of the defects. Another example is that 20 percent of a company’s social media posts yield 80 percent of its web traffic. By applying the 80/20 rule, businesses can achieve more significant results with less effort.

Tips for putting the Pareto principle into practice in your own business

So how can you put the 80/20 rule into practice in your own business? Here are a few tips:

  • Focus on your core products and services. What 20% of your offerings generate 80% of your revenue? Invest your time and resources in these areas and let go of the rest.
  • Identify your most valuable customers. Who are the 20% of customers who generate 80% of your sales? Focus your marketing efforts on attracting more customers like them.
  • Streamline your processes. What 20% of activities are responsible for 80% of your results? Automate or outsource these tasks so you can focus on more important things.
  • Simplify your message. When it comes to marketing, less is often more. Try to distill your message down to its essence and communicate it in a clear, concise way.


The Pareto principle is a powerful tool to help you focus on the most important tasks and goals in your business. By understanding how to apply this principle, you can streamline your efforts and make more progress with less effort. If you want to learn more about using the Pareto principle, sign up for my communication course Speaking Mastery. I’ve structured the course to only focus on the areas that will lead to the best results. I’d love to help you take your career to the next level!

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s